Get Featured

Wicker Park Bucktown Insider's Guide

Nike's Message to Community - We Run Bucktown

Michael Hamrick - Friday, August 16, 2013

In February, CANS announced they would be closing at 1640 N. Damen Avenue after 10 years. They'd lost their lease to rising rents. And who would be taking their spot?

NIKE.  So essentially increasing rents were forcing a small business to lose their lease to a large corporate chain.

NIKE quickly began construction posting the following boards around the site with the message: We Run Bucktown.

Yes, we get the double entendre. Nike-Run. We get it. But we also understand clearly the 2nd meaning. And local small business owners bristled at the lack of sensitivity of the message considering a long-time small business in Bucktown had just been put out of business. It's also interesting to see the NIKE signage with the CANS signage above it reflecting the transition from modest small business to flashy corporation.

So what do you think of NIKE's message? Advertising genius or inappropriate and tacky. Share your thoughts on Facebook.



Trackback Link
Post has no trackbacks.

Recent Posts


lakeview advertising opportunities wicker park rad events wicker park chicago bucktown bars bucktown rad events chicago artists wickerpark bucktown black wednesday wicker park weekend guide WickerPark Bucktown Elections dr seth ghantous wicker park bucktown filming wicker park restaurants wickerpark bucktown festivals wickerpark bucktown events chicago wickerpark veterinary clinic wicker park bucktown marketing weekend guide wicker park fest logan square advertising opportunities wicker park bars Wicker Park Bucktown Festivals wicker park real estate Bucktown Retail News chicago advertising opportunities wicker park business closings wicker park bucktown closings wicker park bucktown shopping Wicker Park, Bucktown, Holiday, Shopping, Events bucktown chicago Chicago Real Estate wicker park bucktown news Wicker Park Bucktown Contests Logan Square Chicago do division wicker park Wicker Park Festivals chicago veterinary emergency specialty clinic wickerpark bucktown community Wicker Park, Bucktown, Bars, Shopping, Art Exhibits wicker park bucktown weekend guide crime wicker park bucktown lincoln park advertising opportunities wicker park farmers market wickerpark bucktown sunday scoop Chicago Craft Beer Week wicker park art wicker park bucktown internships wicker park bucktown alert wicker park lollapalooza bucktown restaurants Bucktown wicker park bucktown real estate wicker park history west town advertising wicker park crime celebrity sightings wickerpark bucktown wickerpark bucktown rad events chicago emergency veterinary specialty wicker park music Advertisement chicago fire filming WickerPark Bucktown Deals Submit A Wicker Park Bucktown Business wicker park bucktown farmers market wicker park bucktown community wickerpark bucktown lost and found bucktown crime Wicker Park Bucktown Restaurants