Get Featured

Wicker Park Bucktown Insider's Guide

Nike's Message to Community - We Run Bucktown

Michael Hamrick - Friday, August 16, 2013

In February, CANS announced they would be closing at 1640 N. Damen Avenue after 10 years. They'd lost their lease to rising rents. And who would be taking their spot?

NIKE.  So essentially increasing rents were forcing a small business to lose their lease to a large corporate chain.

NIKE quickly began construction posting the following boards around the site with the message: We Run Bucktown.

Yes, we get the double entendre. Nike-Run. We get it. But we also understand clearly the 2nd meaning. And local small business owners bristled at the lack of sensitivity of the message considering a long-time small business in Bucktown had just been put out of business. It's also interesting to see the NIKE signage with the CANS signage above it reflecting the transition from modest small business to flashy corporation.

So what do you think of NIKE's message? Advertising genius or inappropriate and tacky. Share your thoughts on Facebook.



Trackback Link
Post has no trackbacks.

Recent Posts


wicker park farmers market logan square advertising opportunities Wicker Park Bucktown Contests wicker park lollapalooza Bucktown Festivals wicker park crime wicker park bucktown real estate dr seth ghantous wicker park bucktown shopping wicker park business closings Wicker Park, Bucktown, Holiday, Shopping, Events wickerpark bucktown festivals Wicker Park Bucktown Restaurants wickerpark bucktown black wednesday Submit A Wicker Park Bucktown Business wicker park bucktown internships crime wicker park bucktown Chicago Real Estate WickerPark Bucktown Elections Chicago Craft Beer Week wicker park chicago lakeview advertising opportunities wicker park bucktown filming wicker park restaurants do division wicker park wicker park bucktown alert Wicker Park west town advertising wickerpark bucktown community wicker park bucktown marketing wickerpark bucktown sunday scoop wicker park bucktown news wicker park bucktown farmers market wickerpark bucktown events wicker park weekend guide wicker park rad events bucktown restaurants Wicker Park Festivals wicker park fest WickerPark Bucktown Deals wicker park bars chicago chicago advertising opportunities wicker park history wicker park bucktown weekend guide wicker park bucktown community Wicker Park, Bucktown, Bars, Shopping, Art Exhibits wicker park real estate chicago fire filming celebrity sightings wickerpark bucktown Bucktown Retail News wickerpark bucktown rad events wicker park art bucktown crime Advertisement bucktown bars chicago veterinary emergency specialty clinic wicker park music wickerpark veterinary clinic chicago emergency veterinary specialty weekend guide Logan Square Chicago Bucktown chicago artists wicker park bucktown closings bucktown rad events bucktown chicago wickerpark bucktown lost and found lincoln park advertising opportunities